About

I’ve been a fitness enthusiast for decades—training in martial arts, playing sports like basketball, Latin dancing, and hitting the gym regularly. Fitness has always been a huge part of my life, and I’ve used countless tools, including fitness trackers, to optimize my performance and stay on track with my goals. But as much as I loved geeking out over the latest fitness tech, I started noticing a gap when it came to the women in my life.

My girlfriend and my mom, two women I care about deeply, both wanted to get into fitness in their own way. My girlfriend, who’s always juggling work and social life, wanted a tracker to help her stay active and monitor her health, but she’d complain that most devices were either too clunky or didn’t have features she cared about—like tracking her swimming laps. My mom, on the other hand, wanted something simple and stylish she could wear every day, not just to the gym, but she found most trackers either too complicated or not feminine enough.

I realized that while I had no trouble finding fitness gear that worked for me as a guy, the women in my life were struggling to find devices that fit their needs and lifestyles. I started researching smart fitness trackers specifically for women, diving deep into features, designs, and user reviews. That’s when I knew I could help more women like them. I started my affiliate marketing business to share my research and recommendations, focusing on smart fitness trackers for women. My mission is to save women the hassle of endless research.